Do you wish to Make More Profits??
Do you want to increase the profit margin while selling the products to the customers? So, let’s see how can we do that.
Let’s talk about the working of resellers first, what they actually do, how they are able to earn more than your earnings, what actually they are adopting as their strategy?
So, if I talk about their work then what they do is that, they resell the product which they have already purchased from the market; they add some margin to it which we call as value addition, and then they sell the same product to the consumers who are actually demanding it.
So, what’s the main strategy behind this to earn more than you?
They understand the platform or the word called E-commerce, they purchase it from you, no doubt, but they are selling it through e-commerce platform by getting themselves registered. And after all, as we all know the craze for e-commerce is increasing day by day. The role of retail stores is decreasing nowadays, because now the consumer is getting aware of the things and they do their research and then they take the decision to buy that product.
For example; if we talk about the automobile industry, they add something valuable in the product, so the product of 5 lakhs is now considered as a value of 5.7 lakhs, and this is how they are able to earn more profits.
So, the thing here is try to understand the audience who is making the buying decision and then accordingly understand their habits and add value to it, so that even after getting the thing that you are increasing the price of the product, customer would be able to buy that thing because he is also getting something, because value of money is very important for the customers, otherwise they will shift to others.
Also, you can elevate your brands, you can make your brand noticeable, so that it become like a pride to the customers and they start taking it as a status thing for them and in their lives, it will also make a huge difference also you will be able to add the perceived value of your goods and services.
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